Hardware Cologne

Hardware Cologne » Hardware Cologne

“No Copy! Pro Original”

eisenwarenmesse 2014

Wherever many new trends and products are showcased, for instance at trade fairs like EISENWARENMESSE INTERNATIONAL HARDWARE FAIR COLOGNE there is always a risk of product piracy. At the same time, trade fairs offer affected businesses excellent opportunities to identify the perpetrators. The place to go to find answers to all questions related to this topic is the “No Copy!” stand. It aims to raise exhibitors’ and visitors’ awareness of the problem, while providing them with direct assistance.

Recent studies on product piracy in the machine and plant engineering industry are alarming. Last year, almost three in four German machine and plant engineering manufacturers were victims of product piracy and plagiarism. Consequential damages are not only financial losses of some eight billion euro (2013), but also image losses, unjustified recourse claims and throwbacks for the companies’ brand advantage. read more…

Impressions of the International Hardware Fair 2014

eisenwarenmesse-495x329

The International Hardware Fair 2014 was a great success and once more proved its importance to the hardware industry. 2.783 exhibitors from 53 countries presented their numerous product novelties and exciting innovations in the field of industrial supplies, fastening and joining technology, fittings, tools and construction and DIY goods. read more…

International Hardware Fair Cologne 2014 – the highlights on the third day

eisenforum-klein

The International Hardware Fair Cologne 2014 opens its doors for the third time and once more has to offer many highlights for exhibitors and visitors. Yesterday was all about the BME Buyers’ Day; today the EISENforum hosts seven more interesting talks, which you should not miss: read more…

Hardware Cologne – Fair Magazine Latest Issue

 

A team of specialists is already at work on the organisation, planning, preparations and decorations, so that exhibitors and visitors to Cologne’s forthcoming International Hardware Fair will find an innovative platform for all branches of trade and industry. But how well did they do at the most recent event; what did exhibitors and exhibitors really think? To find out, the Cologne Fair ran a survey – with interesting results. These and other interesting International Hardware Fair facts are published in the latest issue of Hardware Cologne. read more…